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The Fleming Institute for Business Ethics at DeSales University will hold its premier event, the 2010 Fleming Institute for Business Ethics Bowl Competition, on Wednesday, April 21. The event will be held from 8:30 a.m. to 4:30 p.m. in the DeSales University Center. The competition will feature students from DeSales, Lehigh and Muhlenberg.
In preparation for the Ethics Bowl, students received case studies detailing ethical dilemmas in the workplace in advance and prepared their responses. During the competition on Wednesday (4/21/10), the students will make presentations to a panel of distinguished judges that will include more than a dozen professionals and corporate executives with a wide and varied range of experience from Lehigh Valley area businesses and organizations.
The competition will offer both undergraduate and graduate rounds. The undergraduate preliminary round will take place during the morning session. The graduate round and the undergraduate final round will take place during the afternoon session.
In the afternoon, at the conclusion of the entire day’s events, the winning teams for the Ethics Bowl will be announced. The winning teams’ monetary and bowl awards will be presented by Dr. David Gilfoil, director of the DeSales University MBA Program and chairman of the Ethics Bowl planning committee at the DeSales University Department of Business senior awards dinner on April 28.
“The Bowl is being held to ‘raise awareness of ethical issues, present, and debate them in front of our peers, and ultimately disseminate learnings into the Lehigh Valley community,” said Dr. David Gilfoil, director of the DeSales University MBA Program and chairman of the Ethics Bowl planning committee.
To date, the panel of judges includes: Larry Deal, executive director, The Heart Care Group P.C., Macungie; Kevin Flemming, president, Integrity Personnel, Inc., Allentown; Tom Garrity, managing partner, Compass Point, Allentown; Shelbi R. Gourniak, family owner, Rodale Press, Emmaus; Marna Hayden, owner, Hayden HR, Nazareth; and Ramona Hollie Major, executive director, Crayola, Easton; and David Jaindl, owner, Jaindl Farms, Orefield.
Additional judges include: Rich Jennings, financial consultant, Fulton Financial Advisors, Bethlehem; Steve Jones, vice president, senior executive, Air Products & Chemicals, Allentown; Dennis Morton, financial consultant, Concannon Wealth Management, L.L.C., Bethlehem; Matthew V. Petronio, executive vice president and chief operating officer, Just Born, Bethlehem; Christopher J. Romano, vice president and business administrative manager, Merrill Lynch; Sam Torrence, former chief operating officer, Just Born, Bethlehem; and Rev. Dr. Sherrie L. Sneed, chaplain director of pastoral care, Pocono Medical Center, East Stroudsburg.
Established in 2009 through the generosity of Richard Fleming and his family foundation, the mission of the Fleming Institute is to promote a culture of ethical awareness and action in business professions, through the collaborative efforts of corporate and educational groups.
The work of the institute will be administered by the DeSales University Department of Business, in collaboration with related initiatives of the Salesian Center for Faith & Culture at DeSales. Ultimately, the goal is to engage and enable students to become ethically and socially responsible business contributors through intellectual and professional development.
Joyce Rhoads,
DeSales University Department of Business
610-282-1100, ext. 1377, or joyce.rhoads@desales.edu

Press Release: Fleming Institute for Business Ethics at DeSales to Launch Ethics Bowl Competition, Wed., April 21 | Posted on: 4/14/2010
For more info:
Tom McNamara, Executive Director of Communications
DeSales University | 2255 Station Avenue | Center Valley, PA 18034
610.282.1100 x1219 | Tom.McNamara@desales.edu |