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Sue McGorry is associate professor of business at DeSales University. Prior to her appointment at DeSales, McGorry held positions with Chase Manhattan Bank, AT&T and UNESCO in France. Her professional memberships include the American Marketing Association (faculty advisor for the DeSales chapter), the Atlantic Marketing Association, the Marketing Science Institute, and the Association of Collegiate Marketing Educators.
Professor McGorry teaches Healthcare Marketing, Marketing Research, Data Mining, and Marketing Management. She has managed several service learning initiatives at DeSales University in both undergraduate and graduate programs. McGorry's research interests include service quality in healthcare and education, measurement, service learning and technology in marketing and education.
McGorry serves on the board of The Eastern Pennsylvania Down Syndrome Center and Lehigh Valley Hospital's Institutional Review Board. Addtionally, she serves on the Executive Board of the Lehigh Valley Research Consortium and is a member of Lehigh Valley's United Way Marketing Committee, and she is also a volunteer at St. Joseph the Worker Church. She has authored a variety of articles and publications. McGorry earned the MBA and Ph.D. in Marketing and Applied Social Research from Lehigh University and has completed post-doctoral work at the Massachusetts Institute of Technology. |
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